From Insight to Impact: Mapping AI to Business Outcomes
Before launching any model, map pain points to measurable outcomes. Interview deal teams, shadow workflows, and quantify friction in prospecting, qualification, and follow-up. Transformation begins by understanding incentives, decision cycles, and data gaps across your business development motions.
From Insight to Impact: Mapping AI to Business Outcomes
Frame value hypotheses like experiments: if an AI lead-scoring co-pilot increases outreach precision, expect higher response rates within two sprints. Start narrow, time-box tests, then expand if lift persists. Share your first hypothesis in the comments, and we will pressure-test it together.